BrainSigns in TV News: Neuromarketing and shopping experience

BrainSigns in TV News: Neuromarketing and shopping experience - 5.0 out of 5 based on 1 vote

An innovative research, based on brainwaves' scanning and eye tracking,  has studied the non- verbal insights of several shoppers facing fruit and vegetable promotions, in some supermarkets in Rome.

Marco Mancini

Psychologist - Communication and Marketing Psychology

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