Inside Marketing interviews Dr. Patrizia Cherubino, BS Neuromarketing expert
- Written by Marco Mancini
This video shows the Inside Marketing interview with Dr. Patrizia Cherubino, Neuromarketing expert and researcher in BrainSigns, during the "CERTAMENTE - Italian Neuromarketing Days" conference.
Dr. Patrizia Cherubino explains how the neuroscientific approach can be applied in commercial testing.
Marco Mancini
Head of Neuromarketing Lab at BrainSigns
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